Blog Archives

Appealing To Today’s NJ Wedding Demographics: Professional Website

To appeal to today’s brides one of the most important things you can do is have a professionally designed website. When a bride goes online to find vendors for her wedding if your website is out of date and doesn’t look professional she’s not going to use you for her wedding. Today’s brides want to have confidence in the people they hire for their weddings and if your website doesn’t look reputable and official they’re not going think of you…

Best NJ Bridal Show Display Tip #4

STAND IN FRONT OR ON THE SIDE OF YOUR TABLE: Standing out in front forces you and your team to engage with the brides. It also makes your table more personable. If you are standing behind a table it gives off the impression that you are reserved or passive. A bride probably wants someone who is aggressive and knows how to get done whatever they need done. Also, it’s a lot easier to pass by a table then it is…

NJ Bridal Show Reaching Your Target Audience: Host a Show!

A great way to reach your target market is by hosting an NJ bridal show! Having a bridal expo will bring dozens of potential customers to your venue and show them the wonderful service that you can provide for them on their wedding day! Your giving these brides the opportunity to see what their wedding could look like if they choose your venue! Hosting a show is a key step to reaching your target market! Hosting a South Jersey bridal show will bring brides to…

Door Prize Ideas for 2014 at Upcoming Bridal Shows in NJ

If your business is exhibiting at upcoming bridal shows in NJ, you need to think of some ways to market your company throughout the entire show. One great way to market your company at upcoming bridal shows in NJ, is by doing door prizes! For example your company could give away something personalized. Personalizing products or services is a great way to make the bride feel like she is your company’s most important client.  Bride’s love when a company can…

Bridal Show Advertising in NJ using a Target Geographic Market

Are you a bridal company looking to advertise for a bridal show in NJ? At all of our Rock the Aisle Bridal shows, we collect geographical information about our brides. We collect data about where the bride is from, where the wedding will be and when the wedding will occur. We do this to help all of our exhibitors advertise for bridal shows specific to their target geographic market. Do you want to waste your company’s time and money by advertising…

NJ Bridal Expo Perfect Pitch!

An important part of exhibiting at a NJ bridal expo is talking to the brides and showing them the wonderful service your company can provide for them on their big day! To benefit greatly from an upcoming NJ bridal shows create a perfect pitch for when brides approach your table. Overwhelming brides with too much information about your company right away will most likely turn them off from your table right away. Create a pitch that is informative but not shoving…

Free Webinar: Creating A Lead Generating Machine

Wednesday, May 6th from 7-8PM (EST)   The growth of your business is tied directly to your brand’s ability to generate leads on a daily basis. Most business owners feel, “If I can just get in front of the bride, I can get the sale. The hard part is getting in front of the bride in the first place!” This 60 minute, FREE webinar addresses that exact point; how to attract more leads so you can get in front of…

Using Social Media to the Fullest Potential at Bridal Shows in Blackwood NJ

Are you a wedding professional trying to make a presence at a Rock the Aisle Bridal Show in Blackwood NJ? Using social media is a great way to create a statement before, during and after a bridal show.  At Rock the Aisle Bridal, we want every bridal company to be successful at our bridal shows.  Brides use social media every day when it comes to planning their dream wedding. Most of our Rock the Aisle Brides use social media sites…

9 Demographics of Brides attending a Rock the Aisle Bridal Show in South Jersey

In order to be successful at a Rock the Aisle Bridal Show in South Jersey, it is really important to understand the mindset and demographics of the bride.  At every single one of our Rock the Aisle  Bridal Shows in South Jersey, we collect data from the brides before and after the shows to gage the demographics of the brides attending the show. 40 % of our brides attending one of our bridal shows attend mainly to speak with wedding professionals like you!…

How to Follow Up after a Bridal show in Camden County

Are you a wedding professional exhibiting at a bridal show in Camden County? Do you know how to follow up with brides after the bridal show? Our marketing professionals created an Ebook so that our exhibitors learn how to follow up with brides after every bridal show. One great way to follow up with brides is to send out a direct mail piece to the brides on your leads list. Although this might be costly, the brides could have given the wrong email…

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